Retraining the over 55’s

Retraining the over 55’s

The brief for this, one of my earlier degree projects entitled “Retraining the over 55’s” was released as a D&AD new blood brief. Being slightly south of the maximum age range to enter I wasn’t able to enter the competition. It did,...
Motorcycle Road Safety

Motorcycle Road Safety

I completed the “Hey Bikers” Road Safety Campaign as the final negotiated brief for my Degree. The final concept ironically came to me after I had a (minor) accident on my own motorcycle. After previously being too concerned with the...
Self Promotional Shoe Campaign

Self Promotional Shoe Campaign

This project involved creating a self-promotional item, alongside a brand refresh for myself. Truth be told, I think I’m my worst client. I’ve always been typically British and felt slightly uncomfortable at the prospect of blowing my own trumpet –...
Safeguarding online

Safeguarding online

This project formed a core part of my degree, with my research revealing some perhaps less favourable facts about how young people are targeted online. With all cases, deception is the number one mechanism at play. Nefarious individuals or organised gangs will, of...